Blog

As organizations prepare to embark on a new year, the partnership between strategic planning and data analysis emerges as a key driver of success. In this blog, we explore the imperative for organizations to integrate data analysis into their strategic planning processes, ensuring a data-informed approach to navigate the challenges and opportunities that lie ahead. … more »

Conducted in 1920 at Johns Hopkins University by John B. Watson and Rosalie Rayner, the Baby Albert Experiment sought to uncover the mysteries of human conditioning but raised serious ethical concerns. In this blog post, we will explore the study and its impact. Background & Design The experiment was a pioneering exploration of classical conditioning, … more »

Our team at Viable Insights works diligently on formulating insightful evaluation questions, serving as the cornerstone for collecting valuable feedback and insights. Whether you find yourself in the midst of survey creation, conducting performance reviews, or evaluating the impact of a program, the significance of well-crafted evaluation questions cannot be overstated. As you read on, … more »

In 2012, a Facebook study made headlines around the world for all the wrong reasons. The study, officially titled “Experimental evidence of massive-scale emotional contagion through social networks,” was conducted by researchers affiliated with the social media giant. It aimed to investigate how manipulating the content of a user’s news feed could affect their emotional … more »